The standard of living has improved and people's taste for food has improved. Food reviews are increasingly valued by diners around the world. Among them, the Michelin evaluation is the most eye-catching.
The Michelin Food Review refers to the hotel and restaurant guide published annually by the agency. Because of the red cover, some people nickname it a red book.
The Michelin Guide originated in 1900 and is a long history. At the time, the French tire manufacturer Michelin Brothers began to provide travel guides for car owners in France, including maps, tire repair and replacement, auto repair dealers, hotels, gas station locations, etc. It will gradually expand to other European countries in the future. This free guide was initially supported by the advertising revenue published in the book, with a blue cover.
In 1921, Michelin canceled the advertising section of the guide. At the same time, because the catering evaluation was well received by consumers, it began to hire a food evaluation team, anonymously visit the restaurant, and provide an evaluation report. All related expenses were paid by Michelin.
The Michelin star rating began in 1929. In the beginning, there was only one star rating. In 1931, the evaluation level of 0 to 3 stars was introduced, and the cover was changed to red, which is still used today.
In 1936, the standard of star rating was established and published. One star represents a very good restaurant, two stars represent excellent cooking, and it is worthwhile to visit. The three stars represent an exclusivity and deserve a special visit.
The scope of the evaluation includes the quality of the ingredients, the chef's control of the taste and cooking skills, the style of the cooking itself, the value for money and the consistency of the food and beverage levels.
The 2005 US Michelin Guide was first introduced, covering 500 restaurants in the New York metropolitan area and 50 hotels in Manhattan. The Tokyo version was released in 2007, and the Hong Kong and Macao versions were released in 2008. The Shanghai version also appeared in 2017 with the attention of all walks of life. In the first release of the Shanghai Michelin Guide, 18 restaurants were awarded one star, seven were awarded two stars, and one received three stars.
For the dining environment, the Michelin Guide uses the spoon and fork symbols to compare. From the comfort, comfort, comfort, top-class enjoyment to traditional luxury, there are 5 levels.
Star foods are expensive and not affordable for the average person. Therefore, since 1955, Michelin has launched a list of cheaper foods (Bib Gourmand). According to local consumption standards, we will evaluate and recommend dishes below a certain price. Pizza, Cantonese-style refreshments, curries, Hainanese chicken rice, Bak Kut Teh, and Spanish dots have all been on the list, which has greatly satisfied the needs of hackers.
As the saying goes, people are afraid of famous pigs who are afraid of fat. Although the Michelin Guide is popular all over the world, it has also caused some negative comments. Some people question whether a French company-led gourmet review would prefer French cuisine? Is there enough professionalism to make a fair assessment of exotic cuisine? Is the implementation of the evaluation criteria rigorous and consistent?
Michelin's picking stars often bring fame and fortune, and it has become the goal of many chefs. However, some chefs believe that too many guests will affect the quality of the meal and refuse the award.
Whether Michelin or non-Michelin is worth mentioning, in fact, every dish on the table is the result of a joint effort of a large group of people. From the farmer, the farmer, the chef team, the dishwasher, the waiter, the interlocking, indispensable. It is the mentality of our meal to be grateful and cherish every meal.